Introduction (p. 7-15)
THOMAS LAWSON MOVED FROM EDINBURGH TO NEW YORK IN 1975.
IN “WE MUST EMBRACE OUR JOYS AND SORROWS,” PUBLISHED IN
1981 IN
ZG, A LONDON-BASED MAGAZINE, HE RECOUNTS THE
EFFERVESCENCE OF THE CITY IN THE LATE 1970S, WHICH SAW
THE RISE OF A YOUNG GENERATION OF ARTISTS INVOLVED IN A
NEW “CUT-AND-PASTE,” DO-IT-YOURSELF RELATIONSHIP WITH
CULTURE. Lawson chronicles a period of convergence between
a downtown scene of bars, clubs, and art-house cinemas, and
the practices of artists involved in a critical
reprocessing of the “propaganda industry—the mass media
of television, movies, and advertising, with their
devastating mixture of news, nostalgia, and special
effects;” a network of artist-run, not-for-profit venues,
alternative performance spaces, and screening rooms which,
for a moment, flourished alongside the burgeoning punk
and no-wave subcultures. At the time that his essay was
published, the essentially “private affairs” of these
cultural dealings were becoming public. As a painter,
Lawson himself had just joined Metro Pictures, a recently
opened gallery that provided a highly visible commercial
platform for most of the artists discussed in his essay,
while the music, fashion, and lifestyle associated with
bands such as the Ramones or Talking Heads was beginning to receive broad media attention. As such, “We Must
Embrace our Joys and Sorrows” bears witness to a specific
juncture, a concerted move to the forefront of public
debate, away from the socio-cultural conditions of the
emergence of an alternative discourse, toward the very
center of a fast expanding and freshly professionalized,
market-driven art world. This claim to centrality is
anything but triumphant. Describing downtown New York in
the late 1970s, Lawson noted that “the city … was nearing
bankruptcy, its physical structures rapidly
deteriorating—one highway had collapsed, the bridges were
declared in danger, the subways were more and more likely
to break down. In poor parts of town, buildings were
abandoned by their owners, while in others, real-estate
speculation was rampant.” The fact that at this point in
time the art market was itself becoming a force within
this process of real-estate speculation, was a reality of
which Lawson was well aware. The potential of recuperation
by a (repressive) dominant order is stated at every turn.
Albeit optimistic, sometimes even buoyant, the outcome of
Lawson's positions are never certain—a strategic
occupation of an eminently precarious terrain.
The texts in this anthology thus read like nonprogrammatic,
open-ended manifestos. Lawson never ceases
to reposition himself, to uncomfortably align himself with
an ever-displaced center while maintaining his ground.
Unlike Craig Owens or Douglas Crimp, whose seminal
theoretical writings on the artists of that era take a
synthetic, historicizing approach to the issues at hand,
Lawson always writes in the first person, from the vantage
point of someone who is as much an artist, publisher, and
occasional curator as he is a writer. His writings prolong
the movements of an active, ongoing effort that is
conducted from the ground up. The necessity to
dialectically engage the mainstream on both the production
and reception ends of the market is constitutive of his
critical agenda. Substituting the role of the artist/writer for that of the producer, he is not a machine but a
medium. As a case in point, “We Must Embrace Our Joys and
Sorrows” is illustrated with a painting by the artist
(Don't hit her again, 1981) and a reproduction of the cover
of
Real Life, no. 1, a magazine he published from 1978 to
1991 with Susan Morgan. As he announces near the end of
the article,
Real Life's aim was to “collect written and
visual material which reflects the actual concerns of the
artists I associate with, a clearing house for ideas as free
as possible from the strictures of self-promotion and
commodity fetishism.” To accuse Lawson, as many did at the
time, to be nevertheless involved in an exercise of selfpromotion,
is at best naïve, at worse cynical, and is to
entirely miss the complexity of a position that claims for
itself the simultaneous responsibilities of producer and
consumer at the heart of a cultural economy that, to this
day, strives to keep these functions apart. More than any
artist/writer of his generation, Lawson has the make up of
a true journalist. He is an embedded correspondent, a
polemical editorialist, sending his dispatches from an
inward frontline to an independent media that happens to
be his own (or that he makes his own). The address is
public, and draws whomever it can in its wake. Eminently
polyphonic, he not only includes himself while discussing
other artists' work, but also quotes them at great length
when talking about his own. Organized in a simple, quasichronological
order, the texts in this anthology thus
provide a comprehensive narrative of some of the 1980s
most trenchant ideological quarrels to have surfaced from
within the art world.
The first chapter, “The Uses of Representation,”
which gathers together texts from 1979 to 1984, focuses on
the emergence of appropriationist practices. It begins with
“The Uses of Representation: Making Some Distinctions,” a
self-proclaimed, signed and dated manifesto published in
Flash Art, that highlights artists in all media who
investigate the symbolic substitution of “real presence” and its representation. A direct reaction to the ambient
hegemony of late modernism, Lawson's position is informed
by such various strands of thought as French
structuralism and British
cultural studies, and regularly
invokes not only Pop and Conceptual art, but the
“Symbolist/Surrealist enterprise” as a distant forerunner
of a series of practices that formulate a critical
disclosure of ideologically bound psychic mechanisms.
Throughout these writings, Lawson continually sets himself
against the plethora of contemporary figurative practices
which either claim to be the product of an unmediated
subjectivity or, conversely, develop a historically
grounded “mytho-poesis” (such as, for example, certain
avatars of Berlin's
Neue Wilden painting or the Italian
Transavantgarde). While the battle lines are sharply
drawn, Lawson recognizes that these antagonistic positions
nevertheless emerge from a similar historical situation,
share a rising institutional terrain, and make use of a
formal apparatus that could often be mistaken for another.
He thus evaluates the pros and cons of each body of work
on a case-by-case basis, always positioning himself at the
extreme limit of what might be considered comfortable. For
example, in “Last Exit: Painting,” published in
Artforum
in 1981, Lawson argues for the case of appropriationist
painting over photography, the latter in the process
receiving considerable critical attention through
Octobermagazine (and which Lawson dismisses as “idealist” for believing that at this juncture it was possible to assert
with certainty that these artists would actually succeed
in changing the ideological course of culture
(1)): “More
compelling, because more perverse, is the idea of tackling
the problem with what appears to be the least suitable
vehicle available, painting.” To make matters even more
untenable for himself, Lawson's main argument is
predicated on a detailed analysis of the inherent
limitations of David Salle, a highly successful painter who
seemed to simultaneously attract the approval and
rejection of both sides of the dividing line between
(reactionary) Neo-Expressionism and (progressive)
appropriation art. It is hard not to see a kind of
Situationist black humor involved in his case for
painting: the “last exit” in question is clearly described
as a corner in which Lawson paints himself, albeit one
that, at the time of publication, presented an as yet
unclaimed, individual oppositional dividend.
The second chapter, “The Dark Side of the Bright
Light,” which contains texts written between 1979 and
1988, focuses on the profound structural transformations
undergone by the art world during that era from the
perspective of downtown New York. It includes Lawson's
relentless public assault on the then-dominant authorities
of the city's art world, be they famous artists like Julian
Schnabel, the influential conservative
New York Timescritic Hilton Kramer, or even
Artforum, for which Lawson
was working at the time, and which had published an
editorial note alongside “Last Exit: Painting” warning the
readers that the author of the essay was also a painter,
and that he was in the same gallery as many of the artists
illustrated in the article. More importantly, it chronicles
the activities of a host of alternative, mostly artist-run,
spaces and events that seemed to dominate the downtown
scene in 1979 and that, one by one, had vanished by the
end of the following decade. Among the countless reviews,
editorials, catalogue essays, and interviews documenting these activities, we have selected four texts: “New York,” a
1979
Real Life fall tour of the then-thriving network of
independent venues (“ … anyone looking for innovating
work had better stay clear of the commercial galleries, for
in the current recession, most dealers are playing an
extremely safe game”); a 1980 interview with Fashion Moda,
an artists collective whose historical importance is still
grossly under-recognized; a 1981 review published in
Artforum of Group Material's seminal
The People's Choiceexhibition; and “Nature Morte,” a 1985 catalogue essay
featuring the work of artists represented by the
eponymous commercial East Village gallery run by two
artists, Peter Nagy and Alan Belcher, whose program for a
while held a promise of renewal among the most radicalminded
artists in the second part of decade. The last two
texts of this chapter, published in
Artforum in 1986 and
1988 respectively, mark the closing of an era. “Toward
Another Laocoon” passes a final verdict on a now fully
professionalized art world where galleries, institutions,
and art magazines have become mere parts of an integrated
system producing luxury goods for the global market—a
social service for the aspiring rich and famous. Lawson
concludes: “These are difficult times for artists with the
ambition of reformulating the cultural identity of the
society. The idea of an avant-garde of any kind is clearly
no longer useful, with even the black humor of pseudo
avant-garde turning to ashes. There is a need to rethink
the purpose of art, its value in noncash terms. Old
definitions are worn thin, new definitions not yet
formulated. Do we want art simply to become décor for
junk-bond capitalism, or a more useful response to a new
age in which capitalism seems ever more aggressively
defensive as it becomes more deeply indebted?” Even more
ominous, the final text of this chapter, “Time
Bandits/Space Vampires,” is an allegorical tale prompted
by ABC's Nightline coverage of the sale of Van Gogh's
Irises at auction for $53.9 million. Lawson takes the reader on a journey that starts with the development of
historical cycloramas in the nineteenth century, which
became the most sought after mass-entertainment vehicle of
the pre-industrial age; the foundation of New York's
Metropolitan Museum of Art, which was originally conceived
as a universal collection of cast replicas; the market of
ancient African tribal art; and, finally, the Aboriginal
Australian desert, the last territory to be naturalized by
the Western art world. There, he searches for the Panorama
Guth, named after its maker, Henk Guth, a Dutch artist who
immigrated to Australia in the 1960s in an attempt to
rethink his relationship to Western culture.
(2) His
“masterwork” is a naively painted cyclorama of the desert,
and is built on Aboriginal land; Lawson likens it to
Judd's Marfa Foundation, “boot camp turned art bunker in
the Texas plains.” Blind panopticons of the desert, in
front of which we stand “in the artist's place, proudly
surveying, and possessing the land as far as the eye can
see, which is as far as the curtain of the stretched
canvas.” The circle is closed.
The third chapter, “Going Public,” serves as a
postscript to the story thus far. Unsurprisingly, the
author emerges on the other side of the decade unscathed.
“It is sad,” he writes in the anthology
Cultural Economies,
“to read in the news reports included in this publication
of the slow fade out of many of the original artist-run
organizations. But it is inspiring to realize that the new initiatives are always taking shape, redefining the
problem, rethinking possible solutions. At this moment …
the struggle continues.”
(3) At this new juncture, the indepth
reformulation of Lawson's positions serve as a
particularly well-defined point of articulation between the
image-based, post-Conceptual procedures of the 1980s, and
the more straightforwardly public and politically
confrontational practices that came to the forefront of
the art world in the wake of the AIDS crisis.
(4) In Lawson's
case, as always, this shift is simultaneously a practical
and a theoretical one. By 1987, his artwork had begun to
expand outside of the constraints of the canvas proper,
and his images were displayed as large-scale, walk-in
installations (
The Party's Over, Metro Pictures). A year
later he undertook his first public project,
Civic
Virtue/Civil Rights, commissioned by New York's Public Art
Fund, a strategy he would pursue until the mid-1990s.
(5)
Concurrently, in writings of this period, Lawson focused
on a different set artists, which included practitioners of
his own generation such as
Jenny Holzer, Barbara Kruger,
and Group Material, as well as a slightly younger ones,
such as Gran Fury, Kryzstof Wodiczko, Jessica Diamond, and
Felix Gonzalez-Torres. Mere cursory indications of the
developments to follow—Lawson continues to be active both
as an artist and a writer to this day—these few texts
underscore the essentially arbitrary cut-off point of this
anthology.
By the mid-1990s, with the return of a relative prosperity, the art world tired of politically engaged
practices, and Lawson's presence receded from the forefront
of public debate. To evaluate the significance of his past
achievements by measuring the lasting effects that his
positions might have left on the mainstream is a waste of
time. Whether or not, as Scott Rothkopf wrote in a recent
issue of
Artforum devoted to the 1980s, the criteria
established over twenty years ago by “Last Exit: Painting”
are applicable to the glut of media-based paintings that
have overrun every corner of the market at the turn of
this millennium, is besides the point. While fully
participating in the rhetorical consummation of a break
with modernism and its avant-garde myths, Lawson
nevertheless managed to uphold a real oppositional modus
operandi, a determination to take sides, to make critical
distinctions, attempting along the way to enunciate a
progressive position from the very heart of an
increasingly reactionary milieu. If Lawson's focal point is
the diffused, entropic center of the mainstream, he runs
desiring force lines across it, beckoning real possibilities
of social change. Eminently materialistic, this position
embodies the paradoxical limits of what art wishes it
could accomplish. If by definition, such a position cannot
become dominant, it is nevertheless a sobering and
necessary political lesson for anyone involved in the
“quixotic attempts to rethink the purposes and methods of
artmaking in this culture.”
(6)
Lionel Bovier & Fabrice Stroun
1 Although Lawson's judgment on, for example, Douglas Crimp or Hal Foster's
critical project may seem, in retrospect, a bit hurried, it is important to
consider, beyond the strictly theoretical framework of this essay, the fact
that Lawson's position is always governed by his specific involvement with
particular situations, whether as an artist, critic, or publisher. In this
case, “Last Exit: Painting” should be read as a direct answer to the
uncomfortable and particularly successful articulation between a selfproclaimed
critical “moment” and the burgeoning downtown art market. For a
general appraisal of Douglas Crimp and Hal Foster's seminal theoretical
achievement in the early years of the decade, see our introduction to the
critical anthology on
Jack Goldstein in the exhibition catalogue of the
artist's retrospective published by Le Magasin, Grenoble, 2002.
2. There is a strong Ballardian streak to Lawson's developing rhetoric. If
the processes of conceptual distancing and allegorical substitutions induced
by the spectacle of late capitalism, which Lawson accounts for in texts such
as “Switching Channels” (1980) or “Long Distance Information” (1981), are
reminiscent of some of Ballard's early dystopic novels such as
The Atrocity
Exhibition or
High-Rise, “Time Bandits/Space Vampires” (1988) is closer to
the surrealist post-colonial vision of
The Day of Creation, published in the
United States that same year.
3. Thomas Lawson, “Attempting Community,” in
Cultural Economies. History
from the Alternative Arts Movement, NYC, The Drawing Center and
Real Life
Magazine, New York, 1996, republished in this anthology.
4. For an overview of the theoretical debates that accompanied the rise of
this generation of artists, see
AIDS RIOT. Artist Collectives against AIDS,
New York, 1987–1994, edited by the 12th Session of the Ecole du Magasin, and
supervised by Lionel Bovier and Fabrice Stroun, Le Magasin, Grenoble, 2003.
5. For an in-depth analysis of Thomas Lawson's work as an artist, see Jeanne
Silverthorne's “The Impulse to Rescue,” in
Thomas Lawson, Third Eye Centre,
Glasgow, 1990.
6. Lawson,
Cultural Economies, 1996.