Archivio n°10, exclusively devoted to design and its history, is edited by designer Jasper Morrison and Marco Sammicheli, director of the Museo del Design Italiano at Triennale Milano.
In the Design Issue we find inspirational tales, such as the one of Ettore Sottsass, Ottagono's journey into the world of publishing, Olivetti's imaginary dialogue with designer Giorgio Soavi, archival stories such as those of Mutina and Tecno and Piero Fornasetti's atypical collection.
Archivio n°10 explores design in its different forms: from architecture to ceramics, with a specific focus on product design, underlining its ability to be able to combine functionality, art, and the needs of its time, because an object is never just an object.
For the cover and first pages, designer Jasper Morrison assembled an imaginary archive of everyday objects from different places, made at different times, related by character perhaps or a shared understanding of what it is to be an object. The Design Issue also includes a special poster: an (in)complete mapping of the countless (and sometimes unexpected) design archives in Italy. A research by Promemoria Group visually processed by Accurat—an information design agency specializing in data analysis and visual storytelling.
Archivio magazine is an innovative semestrial publishing project which focuses exclusively on the archive's culture and reality. It is the first time that a publishing venture is born out of the need to enhance this huge heritage. Every issue is constructed around a theme, but in a loose way, browsing from art to fashion, culture, sport, design, cinema, science, photography… No barriers. The edition is exclusively built with archive's documents, mostly unpublished and each issue involves most relevant archives from all over the world. Each time through a high quality selection of documents, pictures and exclusive contents, Archivio's aim is to rebuild the contemporary culture opening up the heritage and richness of the archive's world, by using our ability to watch everything from a contemporary point of view, because what archives can teach us is how memory becomes future.
